January 2012
3 posts
1 tag
5 Social Media Tips from Ford
90% of social media is showing up…it’s the other half that’s hard. Or so says Ford.
I (Liesel) recently attended Social Media Breakfast’s monthly meeting where Scott Monty, the social media power behind Ford, spoke at a standing room and wait list only event. Aside from the fascinating case studies and company overview that have become so standard at some of these...
“You can’t buy attention anymore. Having a huge budget doesn’t mean anything in...”
– – Alex Bogusky
3 tags
Jumping into 2012 Head First
The other night, Kara and I (Liesel) attended the Greater Madison Convention & Visitor’s Bureau’s 2012 Tourism Exchange where we looked ahead into what’s in store and best practices for 2012. We enjoyed the presentation and thought we’d share some of our favorite tidbits with you. Here are some things that we took away:
Consumers’ patience is low. This means...